Top 10 AI Marketing Tools 2023

Tools based on artificial intelligence (AI) are transforming almost every industry, including marketing. AI marketing solutions are being used by several firms of various sizes to promote their brands and enterprises. Regardless of whether you are an individual or a company, they must to be included in any business plan because they have the power to advance your marketing campaign.

It has become much simpler to predict customer behavior thanks to the use of AI marketing solutions, which are programs or platforms that assist in developing automatic judgments based on data that has been gathered and processed. Most of the time, no human involvement is necessary.

AI is capable of processing enormous amounts of data gleaned from multiple channels, like email and social media. Everyone is aware that data is essential to marketing, and AI advances this concept while also saving a ton of time and money. Because they no longer need a workforce for these duties, businesses can use them in other vital parts of the operation.

The ability for firms to customize their sales and marketing strategy is another significant advantage of AI marketing solutions. Predictive analytics, which gives detailed insights into consumer behavior, can be used for this. You are aware of how important recommendations are to businesses like Netflix and Google? The AI marketing tools are responsible for this.

There are a lot of great solutions available, so let us look at the top 10 AI marketing tools:

1. Jasper

Jasper is widely regarded as the best all-around AI writing assistant, dominating the industry with its outstanding features and caliber. Jasper creates phrases, paragraphs, or papers based on the subject and tone of speech once you give it a set of seed words to examine. It can finish an article of 1,500 words in about 15 minutes.

More than 50 AI content production templates are available on the platform, including those for blog posts, emails, marketing text, Facebook ads, Google ads, meta title and description, press releases, and much more.

A look at some of Jasper’s best qualities is provided below.

  • More than 2,500 kinds of writing styles and 11,000 free fonts
  • 25+ languages are supported
  • logical interface
  • Long-form writing supporter (1,000 words or more)
  • Recognize important text components, such as pronouns, verbs, and names.

2. Anyword

Anyword is a tool for copywriting that is data-driven and made for marketers. It makes it possible to create efficient copy for advertisements, emails, landing sites, and content for various platforms.

It is simple to create advertisements for Twitter ads, LinkedIn ads, Google Adwords, and Facebook ads.

Of course, they also make it simple to generate blog entries, product descriptions, YouTube descriptions, and much more for longer form material.

Anyword is unique in that it gives creative marketers the ability to add data to their toolkit by giving them prediction metrics and insights into which aspects of the message resonate with different audiences.

3. Scalenut

Scalenut was created to scale and is essentially an all-in-one marketing tool. It enables you to create a content management strategy to dominate these terms and instantly obtain the whole keyword plan for your area. There are 4 sections in the software:

  • By gathering all the knowledge and semantic key terms required to outperform the competition, research can help you uncover insights and develop a strategy that succeeds.
  • Utilizing the most sophisticated NLP and NLU (Natural Language Processing & Natural Language Understanding) systems, writers may create SEO content that ranks. It provides material that works in real-time optimization based on SERP information.
  • Get immediate feedback on the performance of your content with a dynamic SEO score. Stop making adjustments and improve right away!
  • Marketing Copy – Use 40+ AI copywriting templates to create persuasion-based copy that increases conversions. The following is included in this:
        • Product descriptions
        • Website copy
        • Copywriting Frameworks
        • Email Copyrighting

4. Semrush

You may run content marketing campaigns, SEO, social media marketing, analytics, PPC, and much more with the help of Semrush’s comprehensive suite. Its position tracker, which gives companies a method to monitor how they rank versus other websites when it comes to keyword usage, is its highlight feature.

The AI marketing tool also provides a Content Marketing Toolkit that permits topic searches and gives you information about what is popular. Based on this data, you can then develop content marketing initiatives.

Some of Semrush’s best characteristics are listed below:

  • Position tracking that shows you ranking for targeted keywords
  • On-page SEO
  • 7 tools aimed at competitor analysis
  • Social media management and content marketing

5. Pro Rank Tracker

Knowing your current ranking in real-time is one of the hardest parts of SEO. Manually searching on Google wastes time and exposes you to the possibility of receiving inaccurate tailored and localized results.

With its strong tools, this is the greatest tool available to swiftly identify your present ranks.

  • Get dependable rank tracking from any location and on any device.
  • Rankings examination: Online views, data visualizations, and charts allow for quick examination of ranking development and the formulation of well-informed decisions.
  • Reporting – They have the option to automatically generate and transmit customized, white-label reports if you want to send your reports to prospective investors, clients, or internal team members.

6. INK

INK combines an SEO assistant and AI co-writing to aid you in creating content. You may produce content with the tool’s SEO Assistant that will rank highly on search engines and generate organic traffic. This is accomplished via a patented AI system that evaluates material in real-time and makes recommendations to raise SEO rankings.

The other key element, AI Co-Writing, aids in producing effective copy. Users can write, rewrite, and simplify sentences with the AI’s help.

Here are a few of the key attributes of INK Editor:

  • Meta optimization
  • Image optimization through compression and resizing
  • Spelling and grammar correction
  • AI-Writing, AI-Simplifying, and AI-Expanding functionalities
  • Integrates into WordPress

7. Seventh Sense

Seventhth Sense, an AI marketing tool that uses behavior profiling to draw clients in, comes out on top of the list. It is primarily targeted towards emails, which frequently present challenges for both people and corporations. It is impossible to determine the ideal time for every customer, but you must choose the optimum hours and days to obtain high open rates if you want to have a successful email marketing campaign.

Seventh Sense assesses the ideal time and day for email campaigns for each contact to get around this. By building a predictive model for each contact based on their activities, the AI platform is able to accomplish this.

The following are some of Seventh Sense’s best qualities:

  • Personalized service
  • Determines best time to send emails for each contact
  • Constructs individual predictive models
  • Behavior profiling

8. Personalize

If you want to determine the goods and services your contacts are most interested in, Personalize is a terrific AI tool. The top three interests of each contact are determined by an algorithm, and these are updated in real-time depending on website activity.

Email personalization has been demonstrated to increase click rates by 57% and average open rates by 13%. This is largely due to its successful tailored ads, which advertise the ideal goods and services at the ideal moment.

The following are some of Personalize’s best attributes:

  • Uses algorithm to identity interest of each contact
  • Updated in real-time
  • Tracks metrics like time on page, frequency, and regency
  • Easy set up and operation

9. Acrolinx

Acrolinx is a platform for content alignment that aids in brand expansion and content quality improvement. Acrolinx, which targets businesses as opposed to some of the other tools, is utilized by some of the biggest brands in the world, like Google and Amazon.

Acrolinx uses artificial intelligence (AI) to analyze the material already produced by your business and then better match it with the brand. Setting preferences for writing style, voice tone, syntax, and terminology particular to the firm is the first step in the process. The AI marketing tool then rates your current content according to these areas and offers suggestions for how to make it better.

Here are some of the main features of Acrolinx: 

  • Reviews existing content and aligns it with brand voice
  • Automates parts of the editorial process
  • Aimed at enterprises
  • Integrates with top platforms like Google Docs and WordPress

10. MarketMuse

Another excellent choice for individuals searching for an AI marketing tool that is efficient across the board is MarketMuse, especially given that it integrates AI technology into every one of its offerings. It was created especially for companies that wanted to maximize long-form content, such as sales copy, landing pages, emails, and essays.

The program works by conducting in-depth AI research on a subject before generating a first draft based on the selected topic, which users may subsequently edit. KPIs, a content brief, and an integrated editor are further features of MarketMuse.

Here are some of the main features of MarketMuse: 

  • AI in all of its services
  • Conducts deep AI research
  • Creates a first draft that can then be altered
  • Build-in editor and content brief

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